Saturday, November 8, 2008

The Lawyer Commercial That Won't Go Away

I've been sitting here for the last two hours, working on my fan fic update while some Big Foot movie on SciFi plays in the background. I'll admit that I'm not paying much attention to the movie. It's so bad that it's not even B-list material. If USA's Up All Night was still around, Sasquatch would be playing on it, right after Attack of the Killer Tomatoes. Not that I'm complaining about USA Up All Night. I actually miss Gilbert Godfrey, Rhonda Shear, and those ridiculously bad movies. I spent many a Saturday night in high school watching them. They were mindless entertainment at its best or worst, depending on how you look at it. Now all we have is The Hills and Real Chance of Love when we want to watch TV without thinking.

What's bothering me more than the movie are the commercials that have been showing during it, one in particular--a commercial from what I'm going to call Big Spenders, Attorneys at Law. Apparently the firm has spent some big bucks on advertising this week because the same commercial has run during every one of Sasquatch's commercial breaks. The frequency in and of itself is not all that surprising. How many times during the 12:30 to 4 p.m. weekday soap period do you see the same commercial urging you to call the same 1-800 number if you have a child with cystic fibrosis, mesothelioma, a worker's comp claim, whiplash from an injury, an eyelash in the corner of your eye, etc., as you may be entitled to a cash settlement? Uh, more times than Erica Kane has husbands, I can guarantee you that.

What is surprising is the type of firm that's doing all of this advertising; it's a bankruptcy firm. Now, given the state of the current economy, I'm sure that bankruptcies are on the rise, and thus Big Spenders, Attorneys at Law are making a decent amount of pocket change in their day-to-day business. Nevertheless, are they making so much money after paying overhead, their bar dues, and their staff's salaries that they can afford to air 20 commercials in a two-hour period? In order for Big Spenders to be able to afford such an expenditure, I would have to assume that they're billing their bankruptcy clients more than the going rate to handle their bankruptcy claim. How is that fair to the client who doesn't have such funds to begin with? If he did, he wouldn't be filing for bankruptcy, now would he?

I plan on watching Yeti at 9 p.m., regardless of the bad acting. If the commercial from Big Spenders, Attorneys at Law continues to play during the movie, it will officially replace those commercials from Gary Martin Hayes & Associates as the most annoying lawyer commercial ever. I'd much rather see that guy from Night Court flex what must now be his seldom-used acting muscles on the GMH commercial than have to hear the lady on the Big Spenders commercial talk about how low her self-esteem was until she called the lawyers at Big Spenders. Hmm. So now lawyers are handing out self-esteem, in addition to cash settlements. I wonder how much they bill for that?
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